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TRU Queens, explore our creators program.

At TRU, our community comes first. We're here to help you feel confident and authentic. Join our exclusive brand advocate program, where you’re more than a creator—you’re part of our mission to redefine beauty and inspire change.

WHAT ARE THE PERKS?
Receive TRU premium products
Earn commission
Get featured on TRU’s social platforms
Exclusive content creation tips from our CEO & Team
Access to workshops led by TRU experts
Learn how to elevate your slays, TRU-style
Be part of a thriving TRU Queen community

What we’re looking for in a TRU Advocate:
Must be 18+
Love TRU and all things hair & beauty
Passion for creating content
Confidence in your unique style
Based in the US, UK, or Africa
Have 1,000+ followers on Instagram or TikTok
Open to being featured across TRU’s platforms

Ready to join the TRURevolution?

APPLY NOW